September 16, 2015
New Round of Funding
ADmantX announces new round of funding to support continued growth and development of its commercial offering €2 million will be used to support the company’s growth and leadership in the […]
August 18, 2015
Brand safety a key concern for IAB
Campaign – Only by fully understanding the content and environment can advertisers be confident of brand safe placements, says the UK business development director for ad tech agency Admantx. This […]
July 22, 2015
The Big Issue: Brand Safety
Mobile Marketing – Every week this July, we’ve taken one of the four biggest issues in mobile advertising right now and examining them close up. With ad blocking, viewability and […]
May 6, 2015
Publishers push back: The Pangaea Alliance
FOURTH SOURCE – Five premium publishers have joined forces to share inventory, data, audiences, and targeting technology in a global collaboration called Pangaea, which provides access to a combined audience […]
May 5, 2015
Four reasons semantic targeting is future proof
WALL BLOG – Despite the advances in targeting technology, many advertisers still rely upon cookies to track online users and deliver relevant advertising. However consumers are becoming increasingly aware of […]
October 27, 2014
ADmantX and Zodiak Optimize “Custom Deals”
By applying the semantic intelligence of ADmantX to content analysis, Zodiak improves the creation of “custom deals”, thus ensuring a more effective assessment of its customers’ advertising inventories
August 22, 2014
ADmantX Confirmed to Speak at dmexco 2014
Semantic Audience Profiling: How to Unlock More Targeting Data, by Providing the Color and Composition to Audience Understanding
April 10, 2014
ADmantX Awarded Patent for Semantic Advertising Technology
Automatic identification of similarities between content makes automatic delivery of advertising more effective
February 3, 2014
ADmantX on Brand Protection and Contextual Targeting
Turn Blog – Partner Spotlight: ADmantX channels of semantic data increase ad engagement by 40% and click value by 200%
October 11, 2013
What’s Hiding in Context?
The One Question You Should Be Asking about Contextual Semantic Targeting – Free Webinar, Tuesday October 29 2013 at 3:00 pm EST