Campaign – Only by fully understanding the content and environment can advertisers be confident of brand safe placements, says the UK business development director for ad tech agency Admantx. This […]
THE WARC BLOG – Keywords are the most commonly used indicator in the purchase of ad placements. Yet there is a problem with relying on this simplistic mechanic – probability. […]
The Richest Set of Categories designed for Vertical Sectors Optimizing Advertising Operations in Programmatic and RTB: Within a matter of seconds, agencies and brand marketers can start their campaigns by […]
Semantic Audience Profiling: How to Unlock More Targeting Data, by Providing the Color and Composition to Audience Understanding
Free Webinar on Semantic Targeting and Brand Protection, Tuesday Feb 25 2014 12:00 pm EST
Partnership leverages the accuracy of semantic technology and natural language processing powered by ADmantX
ADmantX Partners with Turn to Give Enterprise Marketers and Advertisers Spot-on Contextual Data to Improve Brand Safety and Engagement
ADmantX – Adform Webinar – Tuesday, October 1 3:00 PM – 4:00 PM CEST
Buyers on Adform can now benefit from ADmantX semantic insights to boost campaign performance at scale and provide brand safety to advertisers.
ADmantX is the first semantic contextual data provider integrated in Adform’s Demand Side Platform: Adform’s customers will be able to better increase online ad campaigns segmentation and brand safety by leveraging ADmantX unprecedented level of page content analysis.