June 25, 2013
ADmantX Expands U.S. Team

ADmantX Expands U.S. Team

The leading semantic advertising company appoints new director of regional sales

ADmantX, the next-generation contextual analysis and semantic data provider, today announced that it has increased its U.S. presence with the appointment of Cory Shelton as Western U.S. Regional Sales Director. With more than 10 years of sales experience in ad tech, Cory will be responsible for publishers, agencies, DSPs, SSPs, and RTB in California, and will play a key role in guiding ADmantX’ continued expansion in the U.S.

This announcement comes at a time of great success and growth for ADmantX, which was recently recognized as a “Cool Vendor” in E-Commerce by Gartner. The company was also honored for the second consecutive year in the prestigious European of e-Excellence Awards,  and has recently signed several new deals and strategic partnerships (Integral Ad Science, NBCUniversal, POLITICO, AppNexus and Turn.)

“Cory’s experience is a perfect fit to support the  recent growth of our team and our aggressive business goals for the US,” said Giovanni Strocchi, CEO of ADmantX. “As the display ad market continues to grow and the demand for contextual targeting innovative solutions remains high, Cory’s expertise will allow us to continue to ensure our customers to get the most out of their digital investments  through our unique and superior semantic advertising products.”

ADmantX is a contextual analysis and data provider that brings audience targeting to a new level. We offer a semantic, cookie-less solution to allow publishers, ad networks and exchanges, brand managers and agencies to develop more effective online ad campaigns leveraging semantic understanding, natural language processing and sentiment analysis. Founded in Italy as a spin-off of the leading semantic company Expert System, ADmantX is active in Europe and US. Worldwide customers include NBCUniversal, AT&T AdWorks, Integral Ad Science, Banzai, Adconion, Media IQ and we’re integrated in key Ad Exchanges such as AppNexus and Turn. For more information, please visit www.admantx.com