Put smart data to work and increase the effectiveness of your ads
ADmantX produces smart data that facilitates better brand planning and targeting. Our advanced technology analyses content in the same way the human brain does, picking up on the subtle changes of context, emotions, and sentiment other mechanisms miss.
Using this in-depth insight, ads can be matched to the most relevant content and appropriate context, increasing audience engagement in a 100% brand-safe environment.
+ 90% in CTR
Using emotional and sentiment targeting, an airline company expanded its reach beyond the travel industry; tapping into the reader’s sense of relaxation and comfort during a flight by increasing its presence within content that evoked those feelings.
The major holding group signed a 24 OpCo contract after the success of the trial.
ADmantX technology was put to the test by a media agency; measuring its abilities against a keyword engine for a travel campaign. The trial resulted in improved reach and a 100% increase in CT, significantly reducing the overall cost.